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Christian WittJoy Poe Recent comment authors
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Joy Poe

I enjoyed your choice of outdoor ads. The quit smoking ad on the bus caught my attention, but so did this one about people swimming under a baggage claim at an airport. With this dreary winter weather hanging on and a certain desperate wish to travel without my children, I imagine picking up my bags at the airport and enjoying this outdoor ad. I like how the ad has taken into consideration that many of their travelers may be coming through this airport to vacation. It is clever to use the arrival to show customers their future while on vacation.

Christian Witt
Christian Witt


Another fun ad choice. I’ve always wanted to ride on one of these things. One day when I’m 80 I will probably just say “screw it” and hop on!

Beau Rivage certainly found a way to gain peoples’ attention. Anyone who checked a bag will see it. Truthfully, I’m surprised these luggage belts haven’t been used for advertising in the past. This is a novel concept.

Nice analysis, too.